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Straight Line Analytics

Business Intelligence for the State-Legal Cannabis Industry

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Latest Posts

Monetizing the Number of the Beast

February 9, 2016 Jim MacRae Numerology

A rare retroactive prediction from me. Prior to the expected release of the daily sales data later today, I wanted[…]

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One is Not the Loneliest Number: Bud Package Sizes

February 4, 2016 Jim MacRae Retail

This post addresses a question which has been buzzing around for awhile – namely, what is the relative popularity of[…]

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BOTEC Estimates of Washington Cannabis Market are UNDER-Estimates

January 31, 2016 Jim MacRae Market Estimates

Executive Summary:  (for the TL;DR crowd) BOTEC’s recent estimates of the size of Washington’s Cannabis market are terrible, horrible, and[…]

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If a Picture is Worth a Thousand Words, then a Video Must be Worth a Billion

January 2, 2016 Jim Compliance, Testing

Happy New Year to you all! One of my New Year’s Resolutions is to become less verbose in my postings[…]

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Labbiness in Washington Labs: Where is truthiness when you need it?

December 29, 2015 Jim Compliance, Testing

(with apologies to Stephen Colbert on the title of this post) Now that another Christmas and Boxing Day are behind[…]

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222 is both a Special Number and an Inadequate Number

December 20, 2015 Jim Numerology, Retail

(Author’s warning – this is a 21+ – only posting, as it deals with Numerology, and I do not believe[…]

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